How can video improve your business? (video examples below)

Video is a power-tool for driving conversion rates. Consumers are significantly more likely to buy a product or call for more information after watching a well-produced video about your services and products.

Video is also a magic wand for improving SEO performance because people spend more time on your website when there's a compelling video to watch. Websites featuring video are 53 times more likely to rank first on Google.

Video is the default way that consumers interact with the world. Statistics from late 2025 show that approximately 68% of consumers would rather watch than read when learning about a product or service. And on social media videos are shared 1200% more often than text and images combined. 

Viewers retain 95% of a video message compared to 10% of something written. This is an especially meaningful statistic when it comes to training videos.

A well-produced video triggers an immediate emotional response and bridges the gap between your digital storefront and human connection. It signals a level of professionalism and with it comes brand trust. 

Experience and leadership matter when your brand and budget are on the line.

Elliott Image stands apart because:

• Decades of professional video production and creative leadership experience
• Proven success working with businesses institutions and organizations
• Strategic guidance - not just cameras and editing
• An easy and efficient production process that respects your time and team.

Elliott Image also produces training videos that can reduce onboarding times, employee errors and improve the customer experience. 

Clients don't just hire Elliott Image to "make a video."  They hire us to get results. 

A well-produced video can be the difference between customers choosing you over your competition.